Market Trends

Virtual Schools Market Expected to Grow 29% Through 2019

The American virtual schools market is expected to expand at a compound annual growth rate of 29.02 percent through 2019, according to a new report conducted by London-based research firm Technavio.

The 54-page report, available for a fee through, covers the present scenario and growth prospects of the virtual schools market from 2015 to 2019. The report considers revenues generated from enrollments at virtual schools across the United States in three categories: primary schools, high schools and K–12 schools.

Virtual schools — typically online instruction that involves students and teachers in a blended or fulltime web-based format — are gaining popularity because they allow students to learn almost anywhere at anytime. Many students of virtual schools are able to attend classes from the comfort and convenience of their own homes, assuming they have access to the Internet.

But there are also some potential hurdles, including poor assessment outcomes and security. Recent studies have shown that students who attend virtual charter schools performed worse on state tests than students who attended traditional, brick-and-mortar public schools.   

Also, virtual schools and other online learning facilities generally store the personal data of their students and staff members. If an ill-meaning individual were to hack the school’s network, he or she could retrieve private information and sell it on the black market to the highest bidder.

Technavio’s report, “Virtual Schools Market in the U.S. 2015-2019,” was prepared based on in-depth market analysis with inputs from industry experts, says on its site. Some of the key vendors discussed include Connections Academy, K12, Mosaica Education and White Hat Management.

Other prominent vendors include Articulate, Blackboard, Edison Learning, Echo360, Glance Networks, Haiku Learning, Instant Presenter, InterCall, Jenzabar, Onstream Media, Radvision, Saba Software and Schoology.

The report examines key market trends, challenges to market growth, opportunities and threats faced by key vendors, and strengths and weaknesses of key vendors in the market.

The retail price of the report is $2,500 for a single user, which includes one hour of an analyst’s time to go over the details with the purchaser.

Also available from Technavio and is another report called “Global Cloud-Based Virtual Learning Platform Market 2016-2020.” That report covers virtual learning platforms, focusing specifically on cloud-based systems.

Based on data and in-depth studies, that report suggests that the global cloud-based virtual learning platform market will grow at a compound annual growth rate of 25.23 percent through 2020. The reasons are the rising demand for digital education content and the increased development of virtual education platforms.

About the Author

Richard Chang is associate editor of THE Journal. He can be reached at [email protected].