Guest Editorial (untitled)
        
        
        
        by Dr. Ronald Fortune CEO,                                 Computer Curriculum Corp.                                     Buyer beware! Familiar words in today's marketplace full of products                  that have so many features that it becomes hard to keep them all                  straight, let alone make wise purchase decisions based on real needs.                  This is particularly true in the area of educational technology where,                  recently, the proliferation of products makes the decisions more difficult.                  With the constraints placed on both time and money, education                  technology purchases can no longer be considered "add-ons," nor fun                  and games, but rather must be the core of a comprehensive yet flexible                  educational program.                  Evaluating Educational Software                  Given the number of products available and the complexity of the                  products themselves, there are four caveats to be noted when                  evaluating educational software products for purchase:                  First, d'es the software meet rigorous standards at district, state and                  national levels and produce measurable results? Was the learner simply                  exposed to the area of study or did the student demonstrate mastery? I                  believe that the software must be based on sound research and                  clearly-defined content and performance standards. It must be capable                  of being updated to reflect the results of ongoing research and                  technology development.                  Second, do the advances in technology enhance the learning process                  instead of just utilizing technology for technology's sake? We've seen                  that contextual-based learning can be dramatically enhanced by using                  technology to transcend the confines of the four walls of the classroom.                  Virtual field trips, convincing micro worlds that provide reality-based                  settings for study, are now all possible through the use of technology.                  More recently, online services, e-mail and video delivery offer dramatic                  opportunities for broadening the student's classroom experiences.                  These can be wonderful experiences in and of themselves; however, we                  need to make sure they are carefully used to achieve sound educational                  goals.                  Third, d'es the technology complement and extend the instructional                  process? Technology will not, and should not, be the only instructional                  resource that teachers use, but rather one of many resources that they                  effectively use in their classrooms. In fact, given its flexibility of usage                  and ability to meet individual needs, technology should be evaluated as                  the core component of the instructional program. Most importantly, with                  the increased time demands on educators and students, the program                  must ultimately enhance productivity and learning in order to be widely                  embraced.                  Finally, d'es the software achieve the right mix between student                  engagement and learning? Motivating students is more and more                  difficult in today's multimedia world. Educational software must                  encompass the most compelling attributes of multimedia while not                  sacrificing content that promotes learning. The engaging nature and                  excitement of some educational software is fine for home use, where it                  enhances what the child is learning at school. The role of educational                  software in the schools must go beyond "edutainment"; it will remain                  our biggest challenge to leverage the attributes of multimedia while                  maximizing the opportunities for learning serious educational content.                  Demanding Excellence                  Clearly, selecting educational technology is an important decision that                  must go beyond a cursory evaluation of "bells and whistles" --                  impressive features that may or may not meet educators' needs. Digital                  learning has the potential to deliver more than the "fun and games" that                  are characteristic of many educational software products. Therefore, the                  four caveats outlined above can guide an assessment of the many                  technology options available today. With continued advances in                  technology, it's an exciting time for educators who embrace new                  paradigms for teaching and learning with the confidence of an informed                  buyer.                  Ronald Fortune, Ph.D., is a nationally recognized leader in educational                  technology, who holds master's degrees in business administration and                  education and a doctorate in education; all from the University of                  California, Berkeley. Fortune is the president and CEO of Computer                  Curriculum Corp., a leading multimedia publisher of CD-ROM curriculum                  products, including: the SuccessMaker product line; Reading Pal;                  Amazonia and The Virtual BioPark, and others.