School Communications Effective During Pandemic —Parents
Parents have been overwhelmingly satisfied with school
communications during the pandemic. According to a new survey, a
massive 70% indicated that digital school communications have been
effective.
The survey, conducted in August 2021 by Pollfish on behalf of ed
tech company OneSignal,
which provides messaging
and notification services, involved 1,000 adults — 200 school
administrators and teachers and 800 parents of K–12 students. Among
educator findings:
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74% think digital communications are helpful for staying in
touch with parents;
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70% said digital communications are less time-consuming than
in-person or phone communications (or equally time-consuming);
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Top uses included general school reminders, COVID-related
notifications and homework/academic updates.
Among the findings from parents, the most useful types of messages
(for parents) were "general school updates and reminders,
assignment and homework reminders, and academic progress and grading
reports,: according to OneSignal.
According to OneSignal: "The findings showed a promising
trend that teachers and parents were receptive to digital
communications and demonstrated how email, mobile push notifications,
and SMS text alerts helped parents stay up to date on critical
updates around COVID and their children's academic progress
throughout the remote school year."