Prices Are Lowered On Anatomy Series
A.D.A.M. Software announced an aggressive pricing model that encourages purchases of multiple copies of the A.D.A.M. Scholar Series of human anatomy and physiology products.
The series comprises A.D.A.M. Comprehensive, A.D.A.M. Standard, A.D.A.M. Benjamin/ Cummings Interactive Physiology, and school editions of A.D.A.M. Essentials, A.D.A.M. The Inside Story, Nine Month Miracle and Life's Greatest Mysteries.
J'e Fuller, vice president of marketing, says the price reductions -- up to 40% -- "will facilitate a deeper and wider usage of our products at all levels."
A.D.A.M. Software, Inc., Atlanta, GA, (800) 273-2326
www.adam.com.
This article originally appeared in the 06/01/1996 issue of THE Journal.